Brand Guidelines | Stronghold®

Stronghold® Brand Guidelines

Introduction

We have a set of guidelines and standards that defines Stronghold’s brand identity. Each element of our branding has a purpose in expressing our mission and vision consistently.

Download Brand Assets

Before using any Stronghold® brand assets, i.e. logos, please make sure to familiarize yourself with the following brand guidelines.


Brand guidelines


Logo assets

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Our Mission + Vision

Stronghold's Mission

To provide fast, secure, and accessible financial services for all.

Stronghold's Vision

To build a more inclusive, stable, and connected global economy.

Logo use

Primary Logo
Logo on #FFFFFF (#FBFBFB or #F4F4F4 background may also be used.)

Primary White Logo
White logo on gradient #060810 + #0B2993 and #0B2993 + #0075FF (Solid #060810 or #0B2993 may also be used.)

Limited Use
Full blue logo on light background.

Limited Use
Blue + white logo on gradient #060810 + #0B2993 background.

Black Logotype
Black logotype on #FFFFFF (#FBFBFB or #F4F4F4 background may also be used.)

White Logotype
White logotype on gradient #060810 + #0B2993 (Solid #060810 or #0B2993 may also be used.)

Limited Use
White logotype on gradient #0B2993 + #0075FF (Solid #0B2993 may also be used within limits.)

Limited Use
Blue logotype (#0B2993) on light background.

Misuse

Do not
Use our black logo on any background colors that are not listed in the above "'Logo use'". (Some exceptions apply.)

Do not
Use our white logo on any background colors that are not listed in the above "'Logo use'". (Some exceptions apply.)

Do not
Use our white logo on light or overly busy background images.

Do not
Use our black logo on dark or overly busy background images.

Logomark

Primary use
Blue logomark on light backgrounds.

Limited use
White logomark on gradient #060810 + #0B2993

Limited use
White logomark on gradient #0B2993 + #0075FF

Do not
Use blue logomark on gradient #0B2993 + #0075FF

Do not
Use white logomark on light backgrounds.

Limited use
Blue logomark on gradient #060810 + #0B2993

We reserve our logomark for favicons, social media assets, dashboard/app icon or in instances when the logotype does not fit due to size limitations.